編號 | 商品編號 | 商品名稱 | 作者 | 類別 | 使用課程名稱 |
1 | 9-508-047 | Dove: Evolution of a Brand | Deighton, John | Marketing | media( media ) |
2 | 9-509-012 | Cyworld: Creating and Capturing Value in a Social Network | Gupta, Sunil;Han, Sangman | Marketing | media( media ) |
3 | 9-509-035 | UnME Jeans: Branding in Web 2.0 | Steenburgh, Thomas;Avery, Jill | Marketing | media( media ) |
4 | 9-909-034 | Restaurant Promotions in 2015 | Edelman, Benjamin | Operations management | media( media ) |
5 | 9-103-021 | Internet Customer Acquisition Strategy at Bankinter | Martinez-Jerez, F. Asis;Narayanan, V.G.;Brem, Lisa | Other | media( media ) |
6 | 9-607-138 | Netflix | Shih, Willy;Kaufman, Stephen P.;Spinola, David | Other | media( media ) |